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We craft bold, strategic brand identities that inspire trust, drive recognition, and help businesses grow.

Contact Info

Apply — BTP
Apply — BTP
TMV Design School

Train to Design Differently.

Not just skills — a way of thinking. Rooted in Marty Neumeier's Zag philosophy. Built for Tanzanian designers who want to lead, not follow.

Fresher Program

Design Foundations

3 months · 24 live sessions · Google Meet + WhatsApp

Duration
3 Months
Sessions
2×/week · 90 min
Fee
150,000 TZS/mo
Max Cohort
15 Students
What you will learn
Month 1 — Think Before You Design
Visual thinking, brand philosophy, Neumeier's Zag, the 5 story questions, design principles, colour and typography. Affinity Designer intro.
Month 2 — Tools in Service of Thinking
Adobe Photoshop for mood and image. Adobe Illustrator for logos that mean something. Building a brand story before opening any software.
Month 3 — Real World Simulation
Working with real clients, presenting like a strategist, portfolio building, and a final full brand identity project from story to system.
Software covered
Affinity Designer Adobe Photoshop Adobe Illustrator

Course philosophy: "A logo is not a brand — it's what your customers say it is." — Marty Neumeier. Every project starts with a story, not a brief. You will leave knowing how to think, not just how to click.

Advanced

Design in Practice

2-week cycles · 3 live sessions + 1 private review per cycle

Format
2-Week Cycles
Sessions
3 Live + 1-on-1
Fee
300,000 TZS/cycle
Entry
6+ months exp.
Core cycles — run every year
1
Brand Identity Systems Core
Building identities that hold together — not just collections of logos. The Neumeier differentiation ladder applied.
2
Print & Packaging Design Core
Print specs, CMYK, packaging hierarchy, live Illustrator build, and professional mockup presentation.
3
Client Management & Pricing Core
Value-based pricing, contracts, scope management, and writing proposals that sell your thinking first.
Flexible cycles — student vote picks 3
A
UI/UX for Client Work Flexible
Screen design in Illustrator, user flows, and client-ready presentation of digital work.
B
Motion & Social Media Content Flexible
Animated content, reusable brand templates, and exporting for Instagram and TikTok.
C
Brand Visual Systems Flexible
Colour tokens, type scale, component libraries built in Illustrator and Affinity Publisher.
D
Typography Deep Dive Flexible
Type systems, pairing for brand personality, and the cover-the-logo test applied to your work.
Software covered
Adobe Illustrator Adobe Photoshop Affinity Designer Affinity Publisher After Effects

The 1-on-1 review: Between Session 2 and Session 3 each cycle, every student gets a private 30-minute call with Will. Direct, specific feedback — not softened for a group. This is what makes it a mentorship, not just another class.

Apply for Enrollment

We will contact you within 48 hours to confirm your place.

Select your program

Your information is private and will only be used for enrollment purposes. We will reach you on WhatsApp or email to confirm your spot.

Application received!

Thank you for applying. Will personally reviews every application — expect a WhatsApp or email from us within 48 hours.

TMV

We craft bold, memorable brands through strategic design and creative thinking. Thinking Made Visual — we bring the quality.

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Apply — BTP

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